The "new normal" status due to the impact of the Covid-19 epidemic has created many new tourism trends, of which "Digital Transformation" is considered as an option suitable for international trends, while contributing to recovery in tourism, both effectively preventing epidemics. This is the content of the Digital Transformation Forum to promote tourism development taking place on the morning of September 30 in Hanoi.
The forum is an opportunity for tourism businesses to approach the theory and practice of applying new technologies to the tourism business from leading technology corporations in the world (Google, Booking.com, Facebook…).
Mr. Nguyen Thanh Hung - President of Vietnam E-commerce Association (VECOM) delivered the opening speech
Forum "Digital transformation to promote tourism development in Vietnam" includes two sessions. The first session mentioned "Digital transformation trends of world travel, general issues." This section has the participation of representatives of some of the world's leading technology corporations such as Google, Facebook on demand. demand, trends and the ability to deploy digital transformation of global tourism.
The second session mentioned "The digital transformation of tourism businesses" ... Through the presentations of technology development enterprises in the tourism sector shows that Vietnam can completely create apply digital technology to contribute to digital transformation for domestic tourism businesses.
At the forum, Deputy Minister of Culture, Sports and Tourism Nguyen Van Hung said: Facing the great harm caused by the COVID-19 epidemic, Vietnam's tourism was severely affected. Promoting tourism development in this context is a rather difficult problem. The organization of this forum by the Vietnam Tourism Association (VITA) and the Vietnam E-commerce Association (VECOM) is to provide an important way to explore and develop an important solution to restore and redevelop tourism. of the country towards sustainability. Because digital transformation is an inevitable development trend of tourism and needs to be accelerated after the heavy impact of the COVID-19 epidemic.
Standing Vice President of Vietnam Tourism Association Vu The Binh information: In 2020, the COVID-19 pandemic has caused an unprecedented disaster to the world. The damage caused by this epidemic is extremely great both in terms of human life and the world economy, especially tourism.
According to the World Tourism Organization (UNWTO), the COVID-19 pandemic could reduce 1 billion international visitors, 1,000 billion USD loss to global tourism in 2020. As for our country's tourism, According to the Vietnam Tourism Association forecasts, in 2020, COVID-19 makes international visitors to Vietnam decrease at least 70% compared to 2019; Domestic visitors decreased by 50%; Outbound visitors decreased 85%, revenue (inbound and domestic) decreased over 61%.
This extremely difficult situation requires businesses to adjust their strategies to quickly recover and grow quickly when the pandemic is under control. Comprehensive number shifts are part of this strategy.
With the implementation of digital transformation, travel businesses can reach more customers, provide better customer care, reduce costs and increase business efficiency. Above all, digital transformation is an inevitable trend of every business to improve competitiveness. The COVID -19 pandemic is a powerful push for all businesses, especially tourism businesses, to quickly deploy digital transformation.
The Organizing Committee has implemented a technology product showroom for a number of technology businesses to introduce their products. After this forum, the Vietnam Tourism Association continues to organize other forms of meeting, so that tourism technology products can reach Vietnamese tourism businesses.
